After running Web Couture for 3 years, I’ve decided to close it and focus my attention on my new venture, Parisa Consulting. This was not a decision I made lightly, but one that made sense as my business and I have changed a lot since I started out. My original goal was to pursue web design services for stylish brands. I still feel strongly about this, but I’ve found my passion lies far beyond visual design and aesthetics. A data and science at heart, I’ve found gravitating toward conversion rate optimization, marketing automation, analytics and user experience. This keeps my mind satiated and fulfills my desire to never stop learning and to always stay ahead of the curve.
An introvert at heart, I used to cringe when I saw other business owners using their names in their business endeavors. While I was proud of them, I never saw the day I’d wish to do the same. I still hate the spotlight, but I’ve been learning to embrace it because I believe in the knowledge and insight I have to share.
So here I am, taking a leap… I’ve created Parisa Consulting to encompass all of these passions and interests of mine. My goals here are two-fold:
• To create a community and resource hub with tools, resources and courses for motivated entrepreneurs who wish to DIY their digital presence in a manner that’s effective and in line with their goals and visions
• To offer high level consulting and solutions for businesses hoping to enhance their digital footprints through strategic websites, marketing funnels and e-learning.
I want to thank you for your support and inspiration over the years and invite you to explore my latest endeavor. While my website is in its infancy as I’m still adding more content and services, I feel it’s time to let the out of the bag as I plan to officially close Web Couture in the near future. With that said, I look forward to collaborating with you (either as my client or student) under my new brand…